FOUNDER & DIRECTOR
Content Smith was established by Stephanie Waters, a communications practitioner with over 12 years' experience in the corporate, government, community, fashion and lifestyle sectors.
Content Smith’s unique service helps small to medium sized businesses grow by providing outsourced marketing support capable of nurturing an engaged community and driving sales conversions.
In 2018, Stephanie joined the Executive Team of Independent Candidate Sally Capp for the City of Melbourne Lord Mayor by-election. The team successfully secured Sally the position of Lord Mayor of Melbourne with a compelling campaign and digital marketing strategy.
Stephanie established the Unscripted Event Series in 2019 that brings together remarkable leaders to share insights and practical messages around fundamental marketing issues facing business owners and executives.
Prior to founding her own consulting business Stephanie established the Australian online retailer Ballettonet.co that offers an edit of limited edition women's shoes handcrafted by Italy's finest footwear families.
“I’m inspired by the doers and creatives I meet each day. When you mix together the spirit of collaboration and a passion for sharing knowledge, incredible things happen. I love supporting business owners and seeing them achieve their marketing goals.” - Stephanie Waters
Rebecca was raised on the sunny shores of coastal NSW and moved to Melbourne in 2018 to chase her marketing dreams. She is inspired by big ideas and constantly hustles to get things done (checking off a to-do list is one of her favourite feelings). When she is not writing, creating, or at university, she will be working hard at cheer practice or curled up with a good book.
A young creative at heart, Rebecca has experience working with various sectors including government, defence, marketing, fitness, fashion and retail sectors. Rebecca’s goals involve working with and enabling proactive individuals to realise shared visions, whether that be business growth, strong storytelling or taking over the world (baby steps towards the latter). Her superpower is a tie between super-diligence and the ability to eat a family block of chocolate in one go.
If asked to describe her ultimate happy place, Bec would tell you she’d be on the beach, surrounded by loved ones, and of course, eating chocolate.